The terms data management, data analytics, data science, big data, data visualization, etc are all related. … Data Mining is the process used to extract usable data from a larger set of any raw data. Data analytics is the process of examining data sets in order to draw conclusions about the information they contain.
Big data affords us the opportunity to dig deeper and deeper into the data, peeling back layers to reveal richer insights. The insights we gain from our initial analysis can be explored further, with richer, deeper insights emerging each time. This level of insight can help us develop specific strategies and actions to e.g. cost reductions, time reductions, new product development and optimized offerings, and generally smarter business decision making that drives growth and reduces risks.